Exploring Educational Narrative in Digital Print Media of Guadalajara City, Jalisco, Mexico

Abstract

The research analyzes the text of 133 informative notes on educational topics published in the online versions of four newspapers from the Guadalajara metropolitan area between February and May 2023. The primary research question is: What is the educational narrative in the local written press? To address this, a mixed methodology was employed, which initially involved the analysis and classification of informative notes and subsequently used an online digital application for word counting and segmentation. As a result, a series of graphs are presented on note frequency, gender and journalistic types used, the institutional actors involved, the triggering factor of the news event, and the constitutional educational values alluded to in the informative notes. The research concludes by providing elements to understand how the online versions of the local written press intervene in the construction of a social narrative about education in the city of Guadalajara and ends with a series of recommendations to improve the breadth and depth of news coverage on educational topics.